DIGITAL NEWS: Ideas Lab with Jo Clark

Jo was really impressed with our initial ideas and loved the e-cigarettes and hangover cure ideas. She also said she had a contact we could use as one of her friends works with Macmillan. We spoke to her with just our group, her feedback is below:

- Good to get lots of peoples opinions on alcohol hangovers, maybe a from a doctor and someone from Macmillan for Stoptober.
- Have a back-up plan
- Facts from Drink Aware, contact them
- Alcohol free drinks, who are the suppliers and give them a call.
- E-cigs is the main topic for 2 minute live piece - more topical, more relevant at this time
- If e-cigs don't work out, can use alcohol
- Speak to a doctor
- Go to a smokers anonymous/smokers association - their take on e-cigs
- Work out the cost comparison between e-cigs and real cigarettes http://www.gosmokefree.co.uk/could-switching-to-electronic-cigarettes-save-you-money/

Our work in response to the feedback:

Jo's contact - Mcmillan volunteer:
Katie has a connection with a doctor in a surgery.

We went through the structure of our news piece together. We need a 2'00'' live section and a package. We all agreed that the 'live' section will definitely be about the e-cigarettes as we have better ideas for that one and then end with the lighter-hearted item about hangover cures for the package. We think this will be difficult to make into the 'live' section with the correct tone so this is why we want the e-cigarettes to be the 'live'.

The plan at the moment is to see if we know of any parties coming up with friends so we can do a bit of filming then. Then maybe ask them to try different hangover cures and see which one works.

We started thinking more about contacts and who we would like to get in touch with. Below are some follow up ideas that we all edited on Google Docs and potential contacts that we found, and Alex drafted out an email that we can use if we can't get through to people on the phone: